MGT 599 Project Deliverable 4 – The Organization’s Response to Change

MGT 599 Week 9 Project Deliverable 4 – The Organization’s Response to Change

 

 

Using Case 10 in your textbook, “Eastman Kodak’s Quest for a Digital Future”, you will advise CEO Antonio Perez on how best to position his organization to be responsive to change in order to take advantage of the strategies you have recommended.

 

Write a six to eight (6-8) page paper in which you:

  1. Give your opinion as to whether Eastman Kodak’s industry is mature or declining, based on its evolution history. Justify your answer.
  2. Use Porter’s National Diamond to evaluate the relative main advantages and disadvantages of vertical integration versus outsourcing for Eastman Kodak’s company. Support your response.

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MGT 599 Project Deliverable 3 – Exploiting Innovation

MGT 599 Week 7 Project Deliverable 3 – Exploiting Innovation

 

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Read Case 10 titled “Eastman Kodak’s Quest for a Digital Future”, located on page 568, in theCases to Accompany Contemporary Strategy Analysis section of the textbook. In this assignment, you will determine Eastman Kodak’s top advantage(s) and recommend alternative strategies that Eastman Kodak could take in order to beat its competitors.

 

Write a three to five (3-5) page paper in which you:

  1. Evaluate the importance of innovation for the long term survival of a technology company. Next, recommend an overall strategy for Eastman Kodak in order to foster innovation in the company. Provide a rationale for your response.
  2. Speculate on how you would expect the industry to evolve over a period of five (5) and ten (10) years, based on your analysis on the innovative and technology trends from Project Deliverable 2. Provide a rationale for your response.

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MGT 599 Project Deliverable 2 – Innovation and Competitive Analysis

MGT 599 Week 5 Project Deliverable 2 – Innovation and Competitive Analysis

 

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Read Case 10 titled “Eastman Kodak’s Quest for a Digital Future”, located on page 568, in theCases to Accompany Contemporary Strategy Analysis section of the textbook. From the case, you will advise the CEO Antonio Perez on ways forward for Eastman Kodak. In addition, you will examine the competitive environment, and discuss frameworks for evaluating various strategies for the company.

 

Write a three to five (3-5) page paper in which you:

  1. Use a framework of your choice (e.g., Porter’s Five Forces of Competition from the textbook) to perform a competitive analysis of Eastman Kodak’s industry. Support your response.
  2. Select at least two (2) innovative and technology trends that Eastman Kodak’s or its competitors introduced (e.g., Kodak’s digital strategy 1993-2011). Next, examine the feasibility and expected market impact of the trends you selected. Provide a rationale for your response.

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